The engine driving JKD Collective, Bruce Ikeda, is an audio visual content producer.
He joined Wieden + Kennedy, which is hailed as one of the best creative agencies in the world, in 1999. He led various audio visual content projects, one of which was the success of Nike.
Bruce is also the co-founder and producer at W+K Tokyo Lab, a Tokyo-based music and film label famed for its creative expressions.
After 12 years at Wieden+ Kennedy, he became independent in 2012 and launched JKD Collective, a creative studio specialising in next generation video content and music production. Through strong partnerships with Japan’s topnotch visual creators and music artists, Bruce crafts inspirational collaborations with various brands and corporations on a new breed of content and communication.